Consumption Conscious Awareness Campaign

Project-type

Date

Software

Branding

Spring 2024

Adobe Illustrator and Photoshop

This project was aimed at spreading awareness as graphic designers about a global social, political, or environmental issue that we felt needed more attention. I chose to do mine on the topic of social media's effects of overconsumption on the public. I wanted to portray this message using the same tactics advertisements use: eye-catching imagery, bold colors, and captivating verbiage to draw the viewer in but catch them off guard by the true message.

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Marcels Modern Pantry Amazon Storefront

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